The European Parliament has voted for a complete ban of a range of single-use plastics across the union in a bid to stop pollution of the oceans. This proposal calls for a reduction in single-use plastic for food and drink containers like plastic cups.
In regard to this measure the Beat Plastic Initiative aims to inform the public and private sector about the consequences of plastic and the opportunities to move to a zero single-use plastic era. This will be achieved using the following steps: